Dairy Entry I started by researching E4 and their target audience so that I would know what type of ident to make to ensure it is successful. I also researched previous E4 idents and the winners last year. I then mind mapping my initial ideas and elaborating them further to get greater idea. I then moved onto storyboarding these ideas to see what they would actually look like. This allowed to get a few ideas of what I wanted my E4 ident to look like. I have started to use plasticise to model my ideas to get a visual view of what the character in my E4 ident would look like. So far I think I’m making progress with the work I’m currently doing but am progressing to finalizing details such as location, lighting etc. WWW: I have successfully managed to research E4 and statistics that show the type of people who watch their shows and how successful the previous E4 idents were. I also have made a variety of sketches and mind maps based of different ideas. EBI: I complete lighting/ location, technical equipment etc

Audience research This graph shows demographic on the age range of people that watch E4. Age Range Percentage Under 18 63% 18-24 29% 25-34 5% 35-44 2% 45-54 1% 55+ 0% As you can see from the graph above the largest percentage of viewers are the under 18’s with 63% and 18 to 24 years olds with 29%. This shows me that E4 mostly aims there shows on the younger generation and what they would find more entertaining. There is 0% percent of 55+ viewers and this might be because they shows shown are pure entertainment purposes and are based around the lives of younger generations with comedy value. For example shows such as 2 broke girls is purely aimed at young adults going through the small quirks of life. This graph shows the percentage a males and females that watch E4. Gender Percentage Female 59% Men 41% As you can see from the graph above more females watch E4 than men. This could be because a majority of these shows are aimed at women rather than men. For example 2 broke girls and Made in Chelsea. This graph shows the number of parents who watch E4 Types of parents Percentage No kids 93% Expecting 3% Pre School 1% School age 3% Left home 0% As you can see from the graph above a large percentage of adults with no children watch this show.

http://www.slideshare.net/ecsmedia/key-figures-in-the-development-of-stop-motion-27442477

http://www.slideshare.net/ecsmedia/pioneers-of-stop-motion-done-1

Pioneers of stop motion Remi from ecsmedia

Examples of Stop Motion

Film

http://www.youtube.com/watch?v=ieN2vhslTTU&safe=active

The target audience for this clip were people who were fans off stop motion video as it we the largest stop video made on a Nokia phone. It appeals to the target audience because it its unusual but also creative at the same time and it tells a story.

Television

http://www.youtube.com/watch?v=z0z_TU4Gw5o&safe=active

The target audience for this clip are Star Wars fans. It appeals to the target audience because it is funny and has specific jokes dedicated to the constant Star Wars fans. 

Music Video

http://www.youtube.com/watch?v=aGoOhZN_PR8&safe=active

The target audience for this clip are fans of the singer Pilot, this song was released in 1975 but still is a classical hit today. This appeals tot he target audience because its a classical song and also it is simplistic because you can watch a wire man taking form. Simplicity means that its not confusing or the story line is not too fast.

Advertising 

http://www.youtube.com/watch?v=YNudcX_uUwM&safe=active

The target audience for this clip are xbox fans, mostly teenagers, as it gives examples of the types of games available for them to buy and play. It appeals to them because its creative yet also interesting